If you're a business owner or marketer managing Google Business Profiles (GBP), knowing how to manage user access is essential. Managing your Google Business Profile is like being the superhero of your brand’s online presence—you’ve got the power to control what people see and who gets to help you behind the scenes. Whether you’re inviting a sidekick (aka a manager) to join your mission or switching up the team dynamics, it’s all about keeping your profile running smoothly and shining bright. Ready to harness your superpowers and make user management a breeze? Let’s dive in and show you how to add or remove managers and owners in your Google Business Profile (Step-by-Step) like a pro!
Key Concepts to Understand
Who Can Add or Remove Users?
Only owners can add or remove users. Managers can only remove themselves.
Separate Access for Each User
Each user gets their own access and does not share login credentials.
Different Roles, Different Permissions
Owners: Full access, including managing users and deleting the profile.
Managers: Almost all permissions, except for managing users and deleting the profile.
How to ADD Owners or Managers
Follow these steps to add a new user to your GBP:
1) Access Your Business Profile
Log in and navigate to your business profile. (If needed, search "how to find your profile" for guidance.)
2) Open User Management Settings
Click Menu.
Select Business Profile Settings → People and Access.
3) Add a New User
Click Add (located in the top left corner).
Enter the person's name or email address.
4) Assign a Role
Choose either Owner or Manager under "Access."
5) Send an Invitation
Click Invite.
The invitee will receive an email and can accept to gain access.
Tips:
You’ll be notified via email once the invitation is accepted.
To cancel an invitation, click the X next to the pending invite in the user list.
How to REMOVE Owners or Managers
1) Access Your Business Profile
Log in and navigate to your profile.
2) Open User Management Settings
Click Menu.
Select Business Profile Settings → Managers.
3) Remove a User
Select the person you wish to remove.
Click Remove Person.
Important Notes:
If the Remove option is unavailable:
You might be trying to remove the primary owner. Transfer primary ownership first, then remove them.
You may be signed in as a manager, not an owner. Managers cannot remove other users.
Removed users will receive an email notification and lose editing permissions, but their past contributions (e.g., review responses) will remain visible.
Transferring Primary Ownership
The primary owner is the first user added to the profile.
To transfer ownership:
Go to People and Access.
Assign the primary owner role to another user.
Note: The primary owner cannot remove themselves until they transfer the role.
Restrictions on New Owners
For the first seven days after being added, new owners cannot:
Remove the profile.
Remove other users.
Transfer primary ownership.
Attempting these actions within the restriction period will trigger an error message.
Managing your Google Business Profile doesn’t have to feel like rocket science—it’s more like being the captain of your own digital spaceship! With just a few clicks, you can add trusted co-pilots (owners and managers) to help steer your business to success or remove anyone who’s ready to disembark. By keeping your team organized and roles clearly defined, you’ll be free to focus on what really matters: growing your business and wowing your customers. So, go ahead—share the controls, but always keep your business’s digital presence flying high!
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